๐ Word Counter Tool
Word Counter &
Readability Score
Count words, characters, sentences and paragraphs โ plus get an instant Flesch-Kincaid readability score, reading grade level, reading time and passive voice analysis. Free, real-time, no signup.
Count:
0
Words
0
Characters
0
Sentences
0
Paragraphs
0 sec
Reading time
0 sec
Speaking time
๐ Readability Analysis
Type to see grade
Flesch Reading Ease
โ
out of 100 (higher = easier)
Grade Level (US)
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Avg sentence length
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words per sentence
Passive voice
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Flesch Reading Ease scale
0 Very difficult305060 Standard7080100 Very easy
๐ Top Keywords & Density
Start typing to see keyword frequency and density analysis.
๐ Ideal Word Counts by Content Type
| Content type | Ideal word count | Notes |
|---|---|---|
| Blog post (general) | 1,500โ2,500 | Best for SEO on competitive keywords |
| News article | 400โ800 | Concise, factual, scannable |
| Product description | 150โ400 | Benefit-led, scannable bullets |
| Email newsletter | 200โ500 | Respect inbox attention spans |
| LinkedIn post | 150โ300 words | ~800โ1,500 chars for best engagement |
| Instagram caption | Under 50 words | Hook within first 15 words |
| Twitter/X post | Under 40 words | 280 char limit |
| Landing page | 500โ1,000 | Depends heavily on product complexity |
| Academic essay | Per assignment | Typically 1,000โ5,000 words |
| Cover letter | 250โ400 | Half to one page maximum |
๐ข Ready to publish? Check your platform limits too.
Before posting, make sure your copy fits the character limits of wherever you're publishing it.
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Frequently Asked Questions
Common questions about word counting and readability scoring.
The Flesch-Kincaid Reading Ease score measures how easy your text is to read on a scale of 0โ100. Higher scores mean easier reading. A score of 60โ70 is ideal for general web content and blog posts. Scores below 30 indicate very difficult academic or legal text.
For blog posts and web content targeting a general US/UK audience, aim for a Flesch-Kincaid Reading Ease score of 60โ70 (plain English) and a Grade Level of 7โ9. Google's John Mueller has confirmed readability is a content quality signal.
Reading time is calculated based on the average adult reading speed of 238 words per minute (WPM) for English text โ the most widely cited figure from academic reading research. Speaking time uses 130 WPM, the average conversational speaking pace.
Passive voice occurs when the subject receives the action rather than performing it. Example: "The report was written by John" (passive) vs "John wrote the report" (active). Most style guides recommend keeping passive voice below 10% of sentences for clear, direct writing. Grammarly, Hemingway and Yoast all flag high passive voice usage.
For SEO, long-form content of 1,500โ2,500 words typically ranks best for competitive keywords, as it allows comprehensive topic coverage. However, word count alone does not determine rankings โ relevance, quality and user satisfaction matter far more. Always aim for the length that fully answers the reader's question.